Author: keyline digitech

Introduction Influencer marketing looked simple a few years ago. Pick a creator. Check follower count. Run a campaign. Expect sales. Reality hit hard. Brands now face fake followers, inflated engagement, bot comments, and creators with zero real influence. The money burns fast. The trust breaks faster. Many brands in India have already learned this lesson…

Introduction Are you tired of one-size-fits-all marketing campaigns that don’t speak to your audience? You’re not alone. Businesses in Kolkata face a growing challenge: customers demand personalisation, but traditional methods can’t scale fast enough. That’s where generative AI steps in like the digital superhero we didn’t know we needed. With the rise of AI, especially…